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Marketing Myopia

Levitt, Theodore

Marketing Myopia - Boston Harvard Business Review 2008 - v, 90 p. - H B R Classic .

ISBN: 9781422126011

Dewey Class. No.: 658.8 LEV

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Knowledge Resource CentreAzadi ka Amrut Mahotsav

Marketing Myopia

Knowledge Resource Centre

Azadi ka Amrut Mahotsav