The wallet allocation rule : winning the battle for share / Timothy L. Keiningham.

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Material type: Text

TextPublication details: New Jersey, Wiley, Hoboken, 2015Description: 218pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Indian Institute of Corporate Affairs Library	658.8342 KEI (Browse shelf(Opens below))	Available		5223

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