Wirtz, Jochen <br/><br/>
Services Marketing : People Technology Strategy  

 - 8th ed. 
 - Noida  Pearson  2019 
 - xxii,817p 
<br/><br/><label>ISBN: </label>9789332587687 
<br/><br/><label>Dewey Class. No.: </label>658.8  / WIR