Advwrtizing Media Planning (Record no. 1586)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00333nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780071071017 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.111 |
| Item number | SIS |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | SIssors, Jack Z. |
| 245 ## - TITLE STATEMENT | |
| Title | Advwrtizing Media Planning |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chennai |
| Name of publisher | McGraw Hill |
| Year of publication | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiv,480p. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baron, Roger B. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Degree College Books |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Accession Number | Cost, replacement price | Non-public note | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | Thakur Ramnarayan College of Arts and Commerce | Thakur Ramnarayan College of Arts and Commerce | Bachelor of Mass Media | 10/01/2020 | Medico's Book Aid | 799.20 | 13499/ 2020-21 | 659.111 SIS | SR2345 | 999.00 | 20% | Degree College Books | Order By Asst. Prof. Yashashree Mhatre | |||
| Book | Thakur Ramnarayan College of Arts and Commerce | Thakur Ramnarayan College of Arts and Commerce | Bachelor of Mass Media | 10/01/2020 | Medico's Book Aid | 799.20 | 13499/ 2020-21 | 659.111 SIS | SR2346 | 999.00 | 20% | Degree College Books | Order By Asst. Prof. Yashashree Mhatre | |||
| Book | Thakur Ramnarayan College of Arts and Commerce | Thakur Ramnarayan College of Arts and Commerce | Bachelor of Mass Media | 10/01/2020 | Medico's Book Aid | 799.20 | 13499/ 2020-21 | 659.111 SIS | SR2347 | 999.00 | 20% | Degree College Books | Order By Asst. Prof. Yashashree Mhatre |