Service Marketing: Integrating Customer Focus Across the Firm
Zeithaml, Valarie A.
Service Marketing: Integrating Customer Focus Across the Firm - 7th ed. - Chennai McGraw Hill 2018 - xxxvi,582p.
9789353160777
658.8 / ZEI
Service Marketing: Integrating Customer Focus Across the Firm - 7th ed. - Chennai McGraw Hill 2018 - xxxvi,582p.
9789353160777
658.8 / ZEI